Search Engine Optimization (SEO) for Beginners – Part 1

10 SEO Rumors to Forget So, it’s definite; SEO isn’t what it used to be. Google’s Panda and Penguin algorithm updates recently shook the world of SEO professionals who were still obsessed with link‐building…

CTA Conference in Vancouver: June 19 – 21

Save the date! Canada’s most fun city Vancouver is hosting a Call to Action conference only a couple of days from now: June 19th – 21st! CTAConf is carefully curated to teach you next-level,…

How To Learn from Your Online Competition

Building social media and acquiring new followers can be very difficult. It is time consuming and slow process. You can use paid forms of acquiring new followers, but is this method really working for…

Google announces 5 BIG Changes Coming to AdWords

You probably may have heard already, Google is once more expanding the AdWords boundaries. The five big changes to PPC have been announced on Google I/O conference on May 24, 2016. So if you’re…

A Beginner’s Guide to Google AdWords – Part 3

When advertising your brand or product, your intent is to communicate a message to potential customers. If you advertise in search engines, the channel through which you communicate is online advertisements. In our previous…

A Beginner’s Guide to Google AdWords – Part 2

Keywords and phrases should be highly specific and relevant to your business, as described in the first part of this article. Google rewards relevance. It’s not just about paying to get to the top…

A Beginner’s Guide to Google AdWords – Part 1

Ads in Google search offer companies an effective way to advertise. Efficiency is a reachable aim, provided that you target your ads well. The simple rule is: the higher the quality you target, the…

A Guide to Launching Marketing Automation

So you have a database of a few thousand contacts. Every month you send those contacts a nice email newsletter with little bits of information in it. Maybe when you’re going to a tradeshow,…

Top 5 Online Analytics Tools for Small Business Owners

Every company, regardless of size, requires multiple tools to understand the performance of its website, happiness of its customers and gain key context from competitors. Here are 5 tools to help you gather that important data…

Top 5 Online Productivity Tools for Small Business Owners

Are you a small business owner finding yourself struggling and losing temper between your daily tasks, almost like nothing is moving forward? Could it be possible that the cause of the problem is the…

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