OPTIMIZE LANDING PAGES
Everything is set up properly – keywords, ad copy and targeting, but there are still very few conversions?
A well crafted landing page can be your digital marketing secret weapon. A standalone web page created specifically for the purposes of your marketing or advertising campaigns can significantly improve your online marketing efforts. We make clean, focused, self-explanatory, trackable landing pages tailored to your target audience. Let’s make a landing page that will help you close the deal!
DESIGN
We will prepare a tailored trustworthy landing page for you that is clearly aligned with your marketing objectives, easy to navigate and filled with sales-driven content. To achieve the best results, we always start with two versions in responsive design that serve for testing and optimization.
TRACKING
Once we’ve prepared the landing page up to your satisfaction, we integrate your campaigns with the most advanced tracking (such as dynamic call tracking, click tracking, Google Analytics etc.) so that at the end of every month we can deliver accurate reports that identify areas where spending is most and least profitable.
OPTIMIZATION
We carefully monitor the performance of our landing pages and administer any tweaks and changes in design and copy that the data gathered from A/B testing shows us to. Landing page optimization gives your business more PPC leads and better Quality Score which ultimately lowers your ads spend.
Prior to working with Otavation I managed my Adwords campaign myself. It was working well, but I was overspending. Otavation took over and overhauled my campaigns. They worked quickly and the results were immediate. They increased my conversions while cutting the cost in half. My investment with Otavation is money well spent!
Thomas
The Rollins Law Firm, PLLC
